MADRID (EFE) .- Facebook has today announced the creation of Reactions, an extension of your button “like” for users of the social network express other emotions such as surprise, anger or sadness.
“I love”, “I enjoy”, “I am happy”, “Astonish Me,” “I am sad” and “me angry” are the options that include Reactions, and begin to be available from tomorrow in testing only in Spain and Ireland.
To access these options, you have to press the button long way “likes” for a menu in which descriptive smileys appears these will be deployed emotions.
Under each publication a visual summary appear indicating the “Like”, “love”, “I enjoy”, “I am happy”, “Astonish Me,” “I am sad” and “I angry” that you have collected.
Facebook will begin to deploy Reactions from tomorrow in a pilot phase that will analyze the use made of these options and the possible improvements that can be implemented before worldwide release.
“We have been working to find new ways for people to express themselves on Facebook. Reactions is an extension of the button ‘I like’ and seeks to provide new ways to interact with the content, “he told Efe the product manager for the network Chris Tosswell.
These new options are available only for interact with a publication, not with their associated comments.
Starting tomorrow, options Reactions reach Spain and Ireland, but will be a gradual deployment to be completed over the next week.
Tosswell said Facebook has yet to set a date for the global launch of the product.
For a long time there has been a demand from some Facebook users from the need of a button ” I do not like “, as they felt that” like “is insufficient to interact with certain content.
A few weeks ago, the CEO of the social network, Mark Zuckerberg, announced that the company was working new ways to show empathy.
“It is important to give people more options than ‘I like’ to help them express empathy” Zuckerberg, who acknowledged that “not all times are good times said. “
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