Thursday, August 6, 2015 | 4:37 pm
Facebook just announced a new feature that will change the way people and businesses interact in the social network.
In the same way we send private messages to friends via Facebook , we can also do with the companies we follow, but now, with new tools that further enhance proactive communication by companies.
At its F8 conference earlier this year, Facebook announced that it will allow customers to send messages directly to businesses through Facebook Messenger . The company is now making the process even easier by adding a button “ Email ” directly in ads that appear in your news feed.
Clicking OK Messenger window opens, allowing customers to send private messages directly to businesses by allowing a more personalized conversation. “Our ultimate goal is to facilitate communication between consumers and businesses in the way that most prefer to do,” says Benji Shomair, director of product marketing for Pages Facebook .
If companies need other incentives to use these tools, Facebook has a kind of reward system in mind. . The pages that respond to 90% of the messages and have an average response time of less than five minutes, receive a badge proclaiming himself to be “very careful”
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