Steve Jobs, Apple co-founder, in April 2010 provided a devastating critique of Adobe Flash program that functioned as the chronicle of a death foretold.
“Flash was created during the PC era for pCs and mouses. Flash is a successful business for Adobe and we understand why they want to go beyond the PC “said the then CEO of Apple.
” But the mobile era requires devices that consume little battery, open web standards and tactile interfaces, all areas where Flash falls short. “
the statement is part of a letter published 2011- Jobs, who died nearly six years ago to explain why Apple mobile devices (iPhone, iPad, iPod) would cease to reproduce locations and functions that employ Flash . The blow was hard.
Wednesday Google gave a new thrust to Flash , who was born in 1996 as the best tool to give movement to the web and 20 years later, according technology experts, could be close to disappearing.
as of June 30, the online advertising services of Google AdWords and DoubleClick will not accept ads with graphics created with Flash announced Internet giant.
These services placed promotional content in more than one million web sites.
Moreover, in January 2017, Google will no longer display in the websites those ads developed for this program, although “some video ads made with Flash will still he accepted” he said.
Finally, Google encouraged advertisers to switch to HTML5 , a programming language open source that works on all modern browsers and devices.
Flash, however, is a technology owned by Adobe (such as Photoshop) that can be added to web browsers play animations and video, and allows interactivity.
This software has been plagued by safety problems and has been criticized for affecting the computer performance and life of thereof.
batteries also failed to adapt well to the mobile era, such as Jobs had predicted.
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