Twitter will begin on Wednesday to select and display the most relevant content for each user , a movement of “healing” to ending the strict chronological order in which they structured their “timeline”.
First it was a rumor, then a small experiment, but it’s a reality: Twitter he puts his hand to the “timeline” of users to show relevant tweets not only a succession of publications sorted by date and time of publication
the change, which has been criticized by the most intensive users of Twitter since it began to take shape, will be optional. clarified that the social network the display of the selected content can be switched off.
the need to reduce noise and make the platform “microblogging” more accessible and attractive motivated this move, you just almost ten years sovereignty chronological order.
With the announced change, the first tweets a user will see a selection filtered by an algorithm, not the past tuiteros authored by those who follow. After that boosted by the social network compendium, which does not differ visually from the rest of the “timeline” traditional ordered cascade by the time of publication will appear
The number of tweets selected will vary. It will be more the more follow the user accounts.
to determine what is relevant, sources of Twitter, the algorithm will consider the profiles followed, the popularity of tweets and . interactions and content that matters to each user
the change will be implemented in several phases: starting today, users who wish to see the selection of relevant content by Twitter may do so by enabling the option in your account settings.
later, the change is activated by default on all accounts, notice to users, who can choose to follow a “timeline” exclusively chronological. this feature can be disabled at any time, highlights the company.
According to Twitter, those who have already experienced in the testing phase with tweets tweeted selected by relevance and retuitearon more content with the new function.
So far, Twitter users saw the publication of those people who follow the chronological order in which they were tweeted. In fact, the cascade content network “microblogging” is called “timeline” or timeline.
This feature was what made the platform a tool for information and news, which is not wants to stop being in their pursuit of difficult balance between relevance and real time.
“the real-time remains a priority for us is one of our essence and it would be foolish we finished with it,” they defended from Twitter.
the “cure” content is the implicit assumption that some users have a problem in managing the sheer volume of information moving at Twitter recognition.
new tweets selection algorithm, designed to rescue valuable information that you can get lost due to the frenetic activity of its “timeline” is another step to calm investors, as it was the change of “favorite” by ” I like “- that require the company to grow in number of users and make it easier to handle platform
However, Twitter has to walk on eggshells when it comes to changes. to attract new users, since the most intensive tweeters are often reluctant to substantial changes to the tool.
on Saturday, “Buzzfeed” said that the network of “microblogging” reorder its waterfall serving content to criteria such as relevance does Facebook- and not of time and such dust erupted, with many users threatening to leave the platform- the CEO himself, Jack Dorsey, had to go to placate.
“Twitter is straightforward. Twitter is real time. Twitter is who follow and who is following. And it is here to stay, “he said then.
In the end, the optional nature of the measure, which starts on the same day that the technology presents its trimestrales- results is an intermediate output with the that satisfy both intensive users and novices who feel lost at an unruly torrent of information.
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