Facebook let your users decide what information to share with their own applications that are downloaded from the Net The major change, announced Wednesday by Mark Zuckerberg, gives more power to protect the surfer your privacy.
In recent years, Facebook has made it easier for application developers could open session with the user’s identity in the social network or your email account. Thus, user data knew not only the network, but also the many applications that are downloaded.
Zuckerberg announced on “anonymous login” to decide what kind of information they want to own who knows the downloaded application. “By giving people more power and control, they will rely more on applications. That’s good for everyone,” Zuckerberg said. You decide whether to provide your e-mail application, the date birthday, or the history of the “likes”. The user names and gender remain visible to any application. Another novelty is a service for application developers themselves can place ads within your software, and share what revenues with Facebook . “It’s really the first time we’re going to help get income on mobile”. Facebook is facing strong competition advertising service AdMob Google, which already allows advertisers to deliver ads mobile applications. Also on Twitter, MoPub seeks the same goal. Facebook generates the bulk of its revenue from the advertising that appears in the accounts of its users, either on the website or mobile app. By distributing ads through a constellation of independent mobile applications, Facebook effectively expands its advertising space, opening the door to more revenue. In the last two years, Facebook has been cutting you Google the advertising pie, especially in the U.S. and on the phone, while other attempts, such as Yahoo or Microsoft have not been effective. A year ago, 30% of its revenue came from mobile today is 60%. In a year has made most of its 1,280 million users to connect from the phone. 
No comments:
Post a Comment