Saturday, April 27, 2013

Nintendo still does not learn the lesson - Alt1040 - ALT1040

 Nintendo Direct Conference
By Eduardo Marin

April 27, 2013, 00:44

Add us to your home page in google chrome

is a shame to see what is happening to our beloved Nintendo , the company certainly has the largest experience in the world of video games, with some of the sagas and franchises known in the world and a huge popularity throughout the globe, which in recent years has seen an amazing decline in what appears to be the downfall of Nintendo, if you do not act fast, be unstoppable and could spell the end of this titan, which I really hope not to see happen.

But actions that Nintendo has been taking in recent years are no doubt more than questionable . Starting with the fiasco that in my opinion , has made its new home console, to the decision to skip the biggest event worldwide in the field of video games announced last week. But who the hell advises the Board on this matter?

The main error

Nintendo is in your mindset and strategy. I’m beginning to believe that the company believes that everyone in the world we’re Japanese, or that Japan is the only market that matters to take into account before making a decision. This comes from a family company that was born, and still maintains its traditions.

nintendo wii u and drop 2

According to the company statement, not its traditional hold a press conference at E3 2013 , and will retire for a time from the E3 to focus on “ get straight the public through Nintendo Direct “. For those who do not know, Nintendo Direct is a kind of virtual conference offered by the company from time to time through streaming and leads everyone simultaneously, to keep abreast of all developments, hand of the very Satoru Iwata, President of Nintendo worldwide.

But skip the E3 is the latest in a series of big mistakes by the company, and they really have been many. How is it possible that they will not appear in public in the event more attention in the world of video games ? Rather, they prefer to continue offering 15-minute broadcasts are incredibly boring and really a very small portion of the public is aware of them.

gamers E3 hope forward as if it were the world cup for a football fan. E3 has always meant big launches, and conferences especially hope “The Holy Trinity”, or what is the same, Sony, Microsoft and Nintendo . This time, we can forget to see a new Zelda or something like that, because even if he’s Nintendo at E3 , press conference will not only show some of its smaller titles stands .

The problem with Wii U

Analyzing

some recent decisions Nintendo Wii we find U , his new home console, in the months leading into the market, just sold just over 3 million units, something incredible case of the company in question.

The main problem with Wii U is given because many really do not know what difference is with Wii , starting because they have chosen what I consider the worst name ever for a new console. Those who know of the subject itself, that’s obvious, but do not know these things think that it is a “Wii”, something the Iwata has acknowledged. And let me say that the vast majority of the market does not know these things . So very wrong here and thing.

Joystiq Nintendo Wii U

Another thing is that group of loyal fans to death Nintendo certainly buy a Wii U at some point, but now Wii U is not worth it, that simple. Why? Because it has a sorry catalog of games. Nintendo is abusing its franchises , a lot. I can not believe you still do not offer something new, something revolutionary as well as they did with Wii, something that makes me think that command huge and uncomfortable serves some really surprising. To date presented games like Super Mario Bros U, which appears to be a port direct any of the “Mario” from 25 years ago and a lot of sequels of some franchises, not really attention.

Glad to see other developers pose attractive ideas for using that command. Square Enix and Rocksteady have presented us attractive things to do with the GamePad in Deus Ex: Human Revolution and Batman: Arkham City, respectively. But considering that these are old games on PlayStation 3 and Xbox 360, there is nothing today that makes me consider buying a Wii U. Well, maybe a little ZombieU , which I think is the only game at all that catches my attention on this platform, and (thankfully ) is exclusive.


Nintendo and mobile world

There is something we can not doubt, Nintendo is leading the mobile gaming world , a comparison between the 3DS and PS Vita , or even the PSP, in addition to remembering the impeccable sales numbers that had the Nintendo DS and DSi, we know that this type of public fan of handheld consoles Nintendo love, and still are absolute leaders in the market, for Sony sorrow.

Satoru Iwata, President of Nintendo Co., Ltd., poses after Nintendo's E3 presentation of Their new Nintendo 3DS at the E3 Media & Business Summit in Los Angeles

However, mobile devices (smartphones and tablets) are stealing this market. Undeniably, the iPod Touch now also considered a portable console and taking into account that may even cost less than a 3DS (plus the games are cheaper too), the house of Mario Bros will start to feel the fever of smartphones , and even perhaps to today does not concern him enough, in the medium term will, and with great force, since mobile games are getting better and better graphics, even outperforming the 3DS, which that may already be happening because according to studies by firms like IDC mobile games are billing more than the handheld games .

I understand the reasons why Nintendo does not carry its popular franchises to the iPhone or Android, and it is that what could provide for your laptop? Keeping your exclusive franchises is more than necessary , but unfortunately, many people prefer to buy an iPod that serves to conveniently browse, listen to music, watch videos and play before a 3DS just for the new Mario Party, which also costs about 40 euros or dollars.

What

ask Nintendo?

I should clarify that this is a personal opinion article , and full of frustration at seeing one of my favorite companies of all life through a series of unfortunate decisions that could end in the fall Nintendo, for many years. I think the company needs to improve a lot of mistakes and do it very quickly, before the 2013 ends up being a black year for the Japanese giant.

Remember, this E3 2013 will bring not one but two new consoles , the successors to the PlayStation 3 and Xbox 360, so the Wii U is even more difficult than ever to their new rivals. If Nintendo does not accelerate the arrival of original titles, flashy, attractive and above all new ( no more remakes for heaven’s sake !) Will continue increasingly losses as just announced in the last quarter lso exceeding $ 300 million.

The solution is not a new Mario, the solution is not a new Pikmin, much less to shoot from one position to another to his business (Iwata now is CEO of Nintendo of America, as well as President at overall). The solution is in the public gamer love again, and until the early Wii did, that although it sounds like it was recently talking about happened Nearly a decade after this.

Let

Nintendo, I think there’s still time to improve and return to your glory years, and not the next SEGA .

No comments:

Post a Comment