The most popular social networking site, Facebook, open a portal that will allow mobile operators to offer the free service under the Internet.org platform.
(Reuters) .- Facebook plans to expand its service to offer free basic Internet on mobile phones, an executive said, after launching the application 17 developing countries over the last year.
In a message to mark the first year of the initiative, Facebook said it would open a portal that will allow mobile operators to provide the service Internet.org under the platform.
Currently, Facebook is associated with specific operators to launch the service in different countries.
Internet.org hit more than nine million people to the network in the last year, he said Chris Daniels , vice president of product Internet.org, Reuters on Monday.
Facebook developed the platform with six technology partners to bring Internet to about 4,500 million people who were not connected to the network, mainly in Latin America, Asia and Africa.
Features small but free web services to users, along with access to the social network itself and messaging services Facebook.
The message Facebook said that over the past year, the service led to new users to mobile networks on average 50% faster and half the people using Internet.org paid for data to access a wider service within 30 days.
“This is a tool to acquire customers for mobile operators where the benefit for them to offer some free data is to pay more subscribers to their networks,” Daniels said by telephone from Nairobi, where he is attending a summit.
Facebook did not pay for any data used to access the service, he said.
Internet.org, application launched India in February in a partnership with Reliance Communications, has been severely criticized and several leading technology and Internet companies got out of service after activists claimed it violated the principles of a neutral Internet.
“I would say India is unique in that aspect (…) In other markets, Internet.org has been accepted as an initiative that won much support, “Daniels said.
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