‘Pokémon Go’ arrives in Japan on business alliance with McDonald’s – CNET in Spanish

Pokémon Go prepares to land in Asia, starting in Japan this week.

The technology site TechCrunch says Japan will receive Pokémon Go on Wednesday 20 July, becoming the first Asian country to welcome the successful mobile game. In addition, the country Japan will be the first to release the commercial alliance between Niantic, the developer play house, and McDonald’s.

According to the site, the more than 3,000 stores in Japan by the US chain can be converted in gyms or poképaradas pokémons, where users can compete, train their pokémons or get gifts.

Niantic gave no comments to TechCrunch, but the site says that the information was obtained from sources within the company.

Niantic and McDonald’s will benefit from this alliance, because with the frenzy caused by Pokémon Go more than a trainer pokémon go to McDonald’s to fight, train their creatures and consume food chain.

With the boom use that generated Pokémon Go , more than one establishment or chain will want to make an alliance with Niantic. The game, available for iOS and Android, has already passed in activity to Twitter and Tinder.

Partnerships between Niantic and companies interested in converting their establishments in poképaradas or gymnasiums pokémon are only the second way of monetizing the success of the game overnight. Niantic is already making money through purchases within the app. In one day, the game achieved 47 percent of all purchases in mobile games available on the App Store and the Google Play Store.