Xiaomi continue its strategy of selling at lower prices than global giants like Samsung and Apple prices. The aim of the My 5 is to provide a fast processor and light weight at a relatively low price.
The My 5 is available in three versions. (Photo: AP)
Barcelona (AP) .- The leader of Chinese cell manufacturer, Xiaomi, unveiled today its new distinctive device: the my 5, it expects will strengthen its participation in the national market in the world’s largest mobile devices.
Xiaomi will continue with the strategy of selling at lower prices than global giants like Samsung and Apple. The objective of the Mi 5 is to provide a fast processor and light weight at a relatively low price.
“It is basically in front of the litter in many ways when it comes to leading devices,” he told The Associated Press outside the Mobile Congress Show in Barcelona, Hugo Barra, vice president of international operations Xiaomi.
“you will have a price of between a third and half of what you expect to pay for other major devices with similar tools” .
The My 5 is available in three versions. Mi 5 Pro with more memory and a ceramic body, will cost 2,699 yuan (413 US dollars). The cheapest version will cost 1,999 yuan (305 US dollars). Xiaomi has some of the lowest prices in the world. The average price of their devices is $ 141, according to research firm IDC .
The My 5 Pro has 128 GB of flash memory, 4GB of memory RAM . Mi 5 Basic has 32 GB of flash memory, 2GB of RAM and a glass body. All models include the new Qualcomm Snapdragon 820 processor, 16 megapixel camera and screen of 5.15 inches with front fingerprint sensor. They are available in black, white and gold.
In China will be sold from March 1. Xiaomi is not sold in the US or Europe.
Founded in 2010, Xiaomi was in charge of sales of smartphones in China in 2015, selling 64.9 million smartphones, or 15% of the market, IDC .
Barra, a former executive of Google, said his company will seek to expand its products in China both mobile devices and services, despite economic concerns of the country. Xiaomi will also focus on increasing sales in India, he added. In addition to phones, Xiaomi sells applications and other gadgets.
Barra added that “Western markets like the United States are definitely on our radar, but it is early to even begin to calculate when to enter them.”
No comments:
Post a Comment