Google announced last night by surprise sale of Motorola to the Chinese company Lenovo for $ 2.910 billion (2.130 billion euros). A tremendously lower figure than the seeker had paid for the handset maker in 2011, since then disbursed 12,500 million. His largest purchase to date.
The reason for this difference is that the Internet giant will keep the vast majority of the patent portfolio of Motorola Mobility, while Lenovo will keep the rights to use the Motorola brand and products launched by the company recently, smartphones Moto Moto X and G, and devices designed under the leadership of Google.
The Chinese company, which takes control of an American iconic brand, clarified that the now 1,400 million paid in cash and Lenovo shares and the remainder is paid by period of about three years. With this move, Google supports what once defended: the reason that led him to buy Motorola phones were not his but its large patent portfolio. The company owned nearly 20,000 patents.
After the operation, and as explained by both companies, Google remains owns most patents Motorola hardware, except that deliver 2,000 to Lenovo. Through his blog, Motorola clarified, however, that “as part of its ongoing relationship with Google, Lenovo will receive a license for the large portfolio of patents and intellectual property” .’s say that the Chinese firm may make preferential use of patents that are left to face finder mobiles manufactured in the future.
Acquiring Motorola, which has surprised the entire sector will strengthen Lenovo’s position in the market of smartphones. An industry closed 2013 with sales of more than 1,000 million smartphones worldwide, according to IDC. The Chinese company ended last year as the fifth largest manufacturer of this type of device, with 45.5 million units sold (91.9% more), and a share of 4.5%.
“Buying an iconic brand with an innovative product range and an overall talented team will allow us to quickly become a strong global competitor in the industry smartphones, “said Lenovo CEO Yang Yuanqing. The manager is aware that moves in a very competitive industry and to give battle to the other four leading market manufacturers (Apple, Samsung, Huawei and LG) should strengthen its U.S. presence, Latin America and Europe.
Buying Motorola, currently third largest manufacturer of Android phones in the U.S. market, can help in this task, because the historical mobile brand has been revived in recent years with the help of Google and the launch of the Moto Moto X and G terminals, which have received rave reviews in their value.
Although Google has not given many details about the reasons for the sale, perhaps one may be the fact that the other manufacturers of phones that use the Android operating system never looked kindly on the search they made them competitive in manufacturing terminals. Furthermore, the company does not abandon the hardware business because it keeps their brand of smartphones Nexus, despite divest Motorola ensures something important, patents of this that will help in future legal battles to protect its Android platform.
In this line, the CEO of Google, Larry Page, said “Lenovo has the experience to make Motorola Mobility a major player in the Android ecosystem. Moreover, this decision will allow Google to focus our energy on bringing innovation to the Android ecosystem for the benefit of users wherever they are. “
Buying from Lenovo Motorola must still be approved by U.S. and Chinese regulators. In any case, the operation comes after another major acquisition of the Chinese company. Last week we closed the purchase of the unit of low-end servers by IBM 1,670 million. Google has also started the year with an aggressive acquisition policy. The U.S. multinational has acquired in recent days the company of smart home devices and signing Nest artificial intelligence Deepmind Techonologies. In late December, also acquired the leading robotics company Boston Dynamics.
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