SAN FRANCISCO (EFE) .- Google today introduced a new search algorithm to modify the recommendations of websites on mobile, so take precedence adapted for mobile pages.
The experts search optimization for mobile baptized change the name of Móvilgeddon and predict that companies are not ready suffer greatly.
A trial version provided by Google shows, for example, that the Union web pages European (EU) are not designed to work well on mobile phones and contain text too small to be legible, links that appear close together and content wider than the screen.
Among the pages that do not meet the requirements is the site dedicated to Microsoft Windows system for cell, which has a size too small and includes links that are too close.
The algorithm change will not affect desktops or tablets.
Unfit
The company based in Mountain View, California, stated in his blog that he considered that a page is adapted for cell phones you meet certain requirements, such as avoiding software is not common in mobile devices and use text that can be read without having to enlarge it.
Among the requirements are also aware that there is sufficient distance between links to avoid clicking on the wrong league.
Test
The technology company last year introduced a test page for users to see if your website is suitable or not to cell phones.
expected later this year half of Google searches are made on smartphones.
In February, Google warned developers that change was coming, indicating that use the criterion of “adapted to cell “to prioritize web searches.
88% of global searches are performed using the Google engine.
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