Thursday, September 26, 2013

Telefónica launches Nubico, the Spotify of books - The País.com (Spain)

Telefónica

by the Readers Circle Nubico opens today, the digital reading service subscription, a kind of Spotify for books, which allows access to a catalog of electronic books without having to store, for a monthly fee, which in this case is of 8.99 euros.

that fee you have access to a library of 3,000 titles in up to five different devices, from smartphones , tablets, e-book reader (ereader), notebook or PC. Also, once subscribed you can access the ebook library with free Internet both as without it.

Every time you sync your device or reader incorporates a new ebook, the last changes you made are reflected in the other computers linked to the account.

catalog ebooks covers all genres (historical fiction, thriller, romantic and erotic literature, self-help book, company or kitchen, etc.), although emphasis will be to incorporate the latest developments, according to David Fernandez, CEO of Nubico. Henceforth, also attempts to incorporate periodicals such as magazines.

project promoters believe Nubico will exploit a new model of access to digital publishing market, which currently accounts for only 2% of the total, 20 million euros a year. In Spain, sold 2.5 million ebook with an average price of 7.5 euros, and it is estimated that four month subscription to Nubico will triple the national average expenditure.

Nubico

also allow the purchase of individual tracks without subscribing to a market price, according to officials of Planet and Bertelsmann, partners 50% of Ballantine Books. In the catalog are not these publishers but only 70% of the Spanish publishing market, said David Fernandez.

medium term, we will study the internationalization of the platform, so as make discounts for customers of Movistar. The project investment was 5 million.

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