Tuesday, February 24, 2015

Pebble beat other smart watches in 49 minutes – CNNExpansión.com

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By Gabriela Chavez |

Tuesday, February 24, 2015 at 12:35

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‘+’ The new version of ‘smartwatch ‘ raised over a million dollars in less than an hour on Kickstarter; the rapid adoption of Pebble Time casts doubt on the strength of other teams like Apple Watch. ‘+’


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(Photo: Cortes & # XED; Pebble)

(Photo: Courtesy Pebble)

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MEXICO CITY (CNNExpansión) – 49 minutes were enough for the new version of Smart Watch Pebble, Time, managed to raise a million dollars in capital dollars through collective funding platform Kickstarter. The campaign is to begin production team, with which he broke record and virtually beat their competitors in the category of smart watches.

A couple of months to hit the market the smart watch signature apple, Apple Watch, Pebble, the independent firm of Palo Alto, California struck by the rapidity of his campaign Kickstarter. In this market play more than 30 brands and is expected to join this year at least 10 more.

“We are preparing for battle,” said founder and CEO of Pebble, Eric Migicovskyen in an interview with CNBC.

The market for smart watches sell at least 21 million units in 2015, estimated market analyst firm Gartner. The analyst Kantar consumption CNNExpansión Worldpannel told that rapid traction obtained in Pebble Kickstarter campaign shows that there is great interest in this market but still grow more when you have a brand like Apple in the market.

The new version of Pebble will have an exclusive sale for 31 days through Kickstarter for an amount between 159 and 199 dollars, depending on the funding that is provided to the project, and finally hit stores in May 2015.

Unlike previous versions, Time Pebble, will have a color screen, is 20% thinner than the first model, also has built-in microphone, two ports for sensors such as heart rate monitor and extensible metal or plastic. The battery promises load for a full week and is compatible with both Android and iOS.

The price is a big difference with other models on the market, because its maximum price is $ 199, while teams like Apple will have an estimated cost of $ 349.

In anticipation of this market continues to expand its offer, the CEO of Pebble, said the most important thing for him now is to return to basics, to its consumers based Kickstarter, to achieve adoption of necessary equipment within the community. The ejecutvio ensures that achieved with his first smartwatch in 2008.


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