Thursday, October 22, 2015

YouTube payment arrives war and streaming videos overheats – Clarín.com

For years, YouTube is giving around the bush and for months that they say they have already cooked. The truth is that with the growth of Netflix and other movie services and online series, the platform was losing some appeal in recent years and something had to be done.

The answer came yesterday when the company owned by Google, YouTube said it will launch Network, a subscription service payment to let you view content without publicity, also enable download material for viewing by offline and access the music service Google Play Music (like Spotify), among other benefits. All for $ 9.99 a month . The service will be available in the US from Wednesday and soon in other countries.

How is YouTube Network

The move overheats war and untie to between streaming services, the “gold route” in terms of online consumption today. It is estimated that by 2018, 79% of Internet traffic will be video product consumption and to see all the videos will be online by the time it would take 5 million years, according to the latest Cisco. There is a big business there and pull all dove.

Robert Kyncl, business manager YouTube YouTube presents Red / AP

Network With YouTube, Google seeks to take hours for users to Netflix. According to various global studies, people are spending a 10 hours a month on Netflix , while YouTube barely 3 hours. Netflix offers long films and series ” gancheras “while YouTube specializes in video clips. This is what we seek now the reverse of Google.

And that appeal to one of its greatest assets, which are the “youtubers” (the Rubius style and others) as well as all content creator for that platform, which will offer them a new way to market their contents. In the official blog, Youtube announced that from next year, the Red suscripotres will access YouTube movies and original shows developed by those creators.

Read otherwise. Unlike Netflix, where series are produced by the major Hollywood studios in Red Youtube anyone can create their own movie and become a “partner” of YouTube. Of course, you need to be successful among the public. In the blog, Google already announced titles which are ready for release next year are.

Robert Kyncl, business manager of Red YouTube YouTube features that will bring the YouTube Kids / AP

Over Service 550,000 households in the country already pay to watch online television, according to the latest work of the specialized consulting Dataxis. It all started about five years ago when the Internet broadband was really wide, and people began to see their online home video without entrecortaran. Then YouTube came with full force: was the first massive online video service. But then only offered YouTube home videos without the appeal of the series and films, which then came the internet.

It was this weakness, which took advantage of the services of movies and series online payments, including Netflix is ​​today the best known and used in our country. According Dataxis, 45.2% of Argentines video service users prefer payments to Netflix, followed Arnet Play (34%) and Video On, with 17%. Cablevision also offers tevé “on demand” through cable (service “On Demand”) and the Internet using the streaming service Play Cablevision, which integrates and organizes the online content of the various signals tevé pay.

The rest are smaller services and many thematic, which are growing much in Argentina. Crunchy Roll stand (Japanese anime, for young audiences) and Viki and DramaFever (Korean TV).

Netflix is ​​the most used in our country. Content can be viewed on any device, in Internet-connected TVs, and PCs, tablets or smartphones. The downside is that pay by credit card and dollars: to US $ 7.99 per month the most basic service, only one connection and standard quality and service $ 9.99 more used, which is for two computers in HD quality. It is not yet known how YouTube Network marketed in Argentina.

The video services “a la carte” offer their content in two ways: by subscription (there are weekly and monthly) and transactional (paid every time you “rent” a series or film) <. /> p>

Any device connected to the Internet is good for access to these services, anywhere. If you are a TV, it must be SmartTV or be connected to one of the multiple connecting devices (such as Apple TV or Chromecast of Google) that transform a conventional TV in “smart”. Obviously, you can also watch online TV from your computer. Or lying on the couch or in bed, from the tablet or smartphone. Almost all services have their application in Android and Apple computers.

LikeTweet

No comments:

Post a Comment