Thursday, October 10, 2013

The PC sales fell by 8% in the last quarter despite 'round to ... - Five Days

from June to September were sold worldwide a total of 80.3 million personal computers, 8.6% less than the same period last year, according to preliminary data from Gartner. According to the consultant, these figures are sixth consecutive quarter of falling market. “Usually we mean the third quarter as the back to school [so it is a good time to sell PC], but this quarter has fallen to the lowest level since 2008,” Mikako Kitagawa said, principal analyst at Gartner .

IDC data, which like the other company does not include tablets analysis when evaluating the PC market, also shed a drop of 7,6%. Something better of their initial forecasts, which had targeted a decline of 9,5%. This consultant blamed the most favorable data to a slight increase of registered purchases in the enterprise segment and channel bet the new Windows 8.1 operating system. But Loren Loverde, IDC analyst, said that “although sales have been better than we expected, unfortunately, is not an improvement in the PC market in the short term.” “It is due to the weakness of the economy or the tendency to be selective in investing in technology, consumers continue postponing the renewal of your computer or is inclined to other options. The results of the third quarter suggest that we’ll probably see another fall in sales worldwide in 2014. “

According to his colleague

Kitagawa, “The consumer has continued passing from PC to tablet to consume content daily, which has led to decrease the installed PC base in both mature and emerging markets.” The analyst Gartner added that the wide availability of cheap Android tablets is attracting consumers who buy a computer first in emerging markets and as complementary device in mature markets.

Lenovo still leads

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Neither

with the help of new formats

PC sales continue to suffer despite the manufacturers take months betting on launching new computer format, despite the messages that are launched from the industry ensuring that tablets are a complement, not a replacement the PC. In this line, Dion Weisler, executive vice president, Personal Systems Printing and HP, said on Tuesday at a meeting with analysts, “The market is changing faster now than in the over 30 years I’ve been in the industry. Previously if you entered the game Wintel and played with its rules, casise could predict the results. All you needed to run a little faster “, Cnet reported. Now, according to HP, Wintel-based computers are being displaced by ARM-based PCs and mobile devices running rival operating systems from Microsoft.

Although data are not positive (although it is true that distance recorded double-digit fall in recent quarters), some manufacturers have defended well in the quarter and managed to place more units than a year ago. This is shown by the report that puts Lenovo Gartner as a leader among PC manufacturers, followed closely by HP that only leads to a 0.5% market share.

Specifically

the Chinese company sold 14.1 million units, up 2.8% on the same quarter of 2012. Sales that give it a global market share of 17.6%. His closest rival, HP PC shipped 13.7 million, more than 1.5% in the same period last year. The multinational directed by Megg Whitman, took 17.1% of the market. Dell, third in the rankings, also can boast of having managed to overcome the growth rate in every region, Gartner said. The company sold 9.3 million computers (1% more) and increased its penetration of 10.5 to 11.6%.

In contrast, the other two manufacturers who are part of the Top 5 of this industry, Acer and Asus were the big losers. The first saw its sales drop 22.6% from the same period a year ago, and the second, 22.5%. Acer, which sold 6.7 million PCs, ended September with a share of 8.3%, and Asus, with 4.9 million of machines, had to settle for a 6.1% market share. Both companies are very strong in netbooks popular until recently have suffered the loss of popularity of these devices.

PC market fell more in the so-called EMEA (which includes Europe, Middle East & Africa), where the decline in sales was 13.7%. In total, 22.4 million were sold personal computers. Here was leader HP, which despite falling 2,1%, it was with a share of 19.6%. Lenovo, which grew by 18.6%, was second, with a market share of 14.3%. And Acer third, with a fall of 30.3%.

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